Netcom agency reported recently, the Volkswagen Group has announced the world's first-quarter sales and revenue, the first quarter of this year, total sales of 2.314 million vehicles in 2012, representing a year-on-year increase of 4.8%, while revenue amounted to 45.665 billion euros , but compared to the same period last year, a year-on-year decrease of 1.6%, net profit of only 2.344 billion euros. It is noteworthy that: in the Chinese market, Volkswagen Group first-quarter profit there for 1.156 billion euros, an increase of up to 36.3%, its profit there is accounted for 50% of the global business.
Volkswagen global revenue fell 50% of profits from China
The European car market remains in the doldrums, leading to the performance of the Volkswagen Group in Europe is not particularly desirable, its first-quarter performance in operating income or profits were down, the decline was 26% and 38%. Showed a larger reason is that after the acquisition of the Porsche brand, the relatively high base.Performance in the market for the Volkswagen Group, Volkswagen Group CEO Martin Winterkorn still firmly believe that this year to meet market expectations. Volkswagen Group CEO Martin Winterkorn said in an interview with the media: the results of the first quarter is expected to decline due to the difficult economic environment; especially in Europe, the market downturn, but the public is still the rest of this year to maintain the original expected value confidence. The first quarter of this year, 50% of profits from the Chinese market
Volkswagen global revenue fell 50% of profits from China Volkswagen Group CEO Martin Winterkorn had previously set a medium-term development objectives - in 2018, annual sales increased to 10 million units, and want the public to become the world's most profitable car manufacturers. Not only that, he also said the public should become "the world's most attractive, the strongest capacity for sustainable development" automobile manufacturers. In this plan, 400 million units of production capacity target accounted for 40%, visible public has been more and more attention to the prospects for development in the Chinese market. Volkswagen Group in the country's high growth performance to make up for the deficiencies in the European market, with the Volkswagen Group continue to introduce new models to the country, and to add new plant to increase production capacity, when its profits in China is expected to further improve .
China, as one of the world's largest auto market, the domestic market performance can affect the performance of the brand in the world. Many foreign brands for the first quarter of the year-on-year growth in sales the Volkswagen Group performance is still strong in the country, its business in China in the first quarter year-on-year growth of up to 36% of its turnover year-on-year increase of 36.3%, 1.156 billion euros turnover accounted for nearly 50% of total profits. At the same time, insiders said: Volkswagen Group early years, relying on the Santana, Jetta and durable solid foundation laid in the country in recent years both in sales and profits continued to grow in the country covers from end models to high-end full coverage of the brand, which for other brands is unmatched.
Expand market share southwest to build a new factory in China
As the Chinese market occupies one-third of the public sales, in 2013, no doubt, the public focus on the development of one of the regions. Winterkorn will develop strategy in China to 400 million production capacity, and strive to global production and marketing position. FAW-Volkswagen in Changchun, Foshan, Chengdu, invest and build factories and production capacity is expected to reach 1.71 million. Shanghai Volkswagen in Anting, Nanjing, Yizheng, Ningbo, Xinjiang to build a vehicle plant expected production capacity has reached 200 million. Plus new plant is expected to 30 million, the mass production capacity of 4 million goal should be very easy to implement.
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